连读
You really ought to go ahead and do it, he said. He argued that if he joined Apple full-ti...
连读
That was exactly what I needed to hear, Wozniak later said. "I could stay at the bottom of...
连读
That month the Homebrew surveyed its members and found that, of the 181 who owned personal...
连读
Mike really took me under his wing, Jobs recalled. "His values were much aligned with mine...
连读
It comes from personal experience. That raises a question at least about whether all value...
爆破
Markkula wrote his principles in a one-page paper titled "The Apple Marketing Philosophy" ...
爆破
The first was empathy, an intimate connection with the feelings of the customer: "We will ...
爆破
The second was focus: "In order to do a good job of those things that we decide to do, we ...
爆破
The third and equally important principle, awkwardly named, was impute. It emphasized tha...
爆破
For the rest of his career, Jobs would understand the needs and desires of customers bette...